Launch Questions
I'm about to launch a very (VERY) simple site for video games. It's basically a site that allows you to watch Youtube videos for video games. I'm struggling with the "chicken or egg" problem. I...
I'm launching a new Q&A community and was wondering how specific a market I should target while seeding and promoting the site in its early stages. If the ultimate goal is for it to become the...
So finally, I have been able to successfully fix all the bugs and issues with my SaaS startup. Any guidance on what I should be preparing ? I know, I should've released early, but the lean startup...
644 points
Have a look at the following layouts for some well known...
What are the 5 must-do basic things to have a shot at being marginally successful on a first day web site launch? The measure of success is defined (in our case) as at least having: 1) 50000 hits...
My team and I are facing the classic chicken/egg dilemma and need help resolving this issue. We built a highly scalable, dynamic career site 100% dedicated to the IT industry and are ready to...
We all have the normal day-to-day tasks and meetings and communications across functional areas. But what do you do specifically above and beyond that as you near a new product launch? It could be...
4,214 points
I've managed and started many businesses, and continue to work in a business advisory role today. I've recently initiated the closing of my fourth start-up (mostly due to lack of time, but there...
234 points
Our team has been developing a product which we initially wanted to release in early November. Although we are nearing the final stages, private beta testing is continuing to reveal new and...
165 points
As far as I know, there are two recognized way to launch Software: Hollywood launch 1) Teaser 2) Preview 3) Launch Gmail Approach 1) Few invites 2) Beta 3) Buzz and Marketing 4)...
We are launching a new site this summer and will have the Alpha version available shortly. We'll be testing this privately with a small group of trusted people before we do our public launch. To...
We are planning to launch productivity web app :) Summer is defiantly slow time on web and I was thinking, is it better not to launch in summer and wait till autumn?
13 points
I can't decide which one of two possible web services to launch so I am beginning to think that I should hedge my bets and launch both. Without getting into detail about each lets assume they...
I own a website service that teaches people a language in a fun way (just one language for now). There are over 50 lessons now and members compete to earn the most points by completing a quiz game....
We're launching a new web site in July - a mix of social media and user generated content. The site will have a broad and simple value proposition - think of this as horizontal segmentation. This...
2,181 points
I learned quite a bit of relevant information in reading David Meerman Scott's excellent book, "The New Rules of Marketing and PR" I'm looking for similar focused, tactical, and useful resources to...
2,181 points
I recently 'soft' launched a site focused on providing a platform for people to read and write reviews about hotel gyms and fitness centers. I want to slowly start marketing the website but really...
Our Minimum Viable Product will be an online service. Development takes some time. Meanwhile we would like to release a small but supposedly impressive feature for free. The goal is to get some...
One reason I can understand is that they don't want competitors to find out the features of their product hence releasing their own product before they get a chance to release it themselves. I...
I've registered my small consulting company about a year ago and since then we provide consulting and support for several clients, one of which is one of the industry largest organizations in the...
