What would yield a higher ROI for Adsense revenue: focusing on getting more unique visitors but having a lower total overall page view count or getting existing visitors to click on more pages...
I know it's still relatively early in the life span of the Facebook Like button, but I'm curious if anyone here has had a positive ROI from using it. Did it result in increased sales, profits,...
How do you measure your B2B startup marketing ROI? What's the main difference between SMM ROI for a startup and a corporation? The goal should be the same, find prospects, nurture relationships,...
I have heard some people use the term, for example in this video but I cannot find a precise definition of the concept online. What is soft ROI?
This is a question there in mind for long time. There are hundreds of free services in web which doesn't have any ads or anything. It's totally free. Angels are raising fund these company and...
I'm curious if any of you calculate 'loaded' labor costs for use in ROI calculations, and what multiplier you use vs the salary. The 'loaded labor' cost attempts to reflect the true cost of a...
I very much apprectiate the responses from those who answered my questions on sensitivity and management. This is a followup question. For every investment opportunity, there is the magic number,...
At what point should I consider a contest as a strategy to get people to visit my business or website? What are the ways to track the ROI for this type of marketing?