We're attending a large (for us, 20K attendees) convention soon and haven't attended a lot of conventions. Obviously we want to maximize our presence. How do we get folks to visit our booth? We...
I am starting a service for trade show exhibitors and had this question. It would be too expensive, and wouldn't make sense to go to numerous trade shows as an exhibitor, just to approach others...
Some tradeshows propose a "put your flyer in visitor's bag" option. We are currently considering buying it for a product launch, but I am wondering if this is worth the money ? What experience do...
I recently attended a trade show where I spoke with about 20 solid leads. I want to make sure I take the right steps after the show to increase my chances of closing the sale. I sell B2B software...
Eric Sink says that tradeshows are like sex: When it's good it's really really good, and when it's bad, it's still pretty good. It's easy to waste a lot of time and money at tradeshows. But also...