Product Launch Questions

I've been working up to a full launch and found a competitor emerging. I'm making the liquid used in electronic cigarettes, which contains nicotine along with flavoring and components thought to be...

Competition Product Launch

asked Aug 26 '11 at 05:54

Praxeologist
43 points

I've seen plenty of questions dealing with beta testing, marketing, market research and so on. My question is which practical quality assurance and security steps should a web app or service make...

Launch Product Launch Security QA

asked Jun 19 '11 at 22:53

Joe
121 points

If an individual is contacted by startup conference (eg TechCrunch Disrupt/DEMO/Launch) officials considering about their application to launch at the event, how should the person prepare for the...

Launch Interviews Conferences Product Launch Demo

asked Jun 8 '11 at 03:05

Geekette
6 points

Days based (7/14/30 days trial) or usage based (15/30 logins/transactions etc. trial). Has somebody compiled any empirical data to see which strategy is better? Appreciate your thoughts on this.

Launch Trial Product Launch

asked Jun 1 '11 at 16:16

Ali
179 points

I'm about to finish writing an e-book that will introduce children to programming. I'm at the point where I'm thinking through the elements of launching a site and marketing the ebook. As I've...

Ebook Website Product Launch

asked Apr 17 '11 at 12:01

Javid Jamae
347 points

I have launched a web app a couple of days ago in closed BETA and I have been trying quite hard to contact relevant bloggers (about 12 of them now) to post/tweet about my startup and to offer BETA...

Launch Email Beta Product Launch

asked Feb 26 '11 at 01:31

Carl
33 points

A little background. We are a small company developing our own product in the market. And we are quickly approaching the release deadline. We have a few weeks to finish up some testing and work...

Marketing Sales Product Launch

asked Jan 13 '11 at 21:53

Whoami
108 points

I am about to start the branding process of one of our products. There is an interest among the stakeholders for this product to have a separate identity, and they will pay for it. My question, is,...

Marketing Branding Design Product Launch

asked Jan 25 '11 at 11:44

Geo
268 points

We all have the normal day-to-day tasks and meetings and communications across functional areas. But what do you do specifically above and beyond that as you near a new product launch? It could be...

Launch Product Launch

asked Dec 14 '10 at 13:34

Chris
4,214 points

I am the first developer in a large scale web project, in the real estate sector. I am not an expert in any field, I know the basic of all, programming, databases, something about design and a...

Project Management Website Product Launch

asked Nov 10 '10 at 23:12

Alexandru Trandafir Catalin
157 points

Our team has been developing a product which we initially wanted to release in early November. Although we are nearing the final stages, private beta testing is continuing to reveal new and...

Launch Products Bloggers Product Launch

asked Sep 3 '10 at 12:58

Tanvir Chowdhury
165 points

Suppose that your product is going into beta, with potential for 1,000s of beta testers. But being a small company, you would like to try to get a little money now to ease development costs for...

Monetization Beta Product Launch

asked Sep 16 '10 at 06:31

Nbeecroft
515 points

I have an idea to launch tutorials on CDs but is it possible to bypass someone being able to just burn the disc? I was thinking: Incorporate something that uses an online account so they must log...

Business Product Launch Security

asked Jul 21 '10 at 23:40

Dr. Khan
27 points

I am familiar with the concept of agile development and the ideology of releasing the product and then based on the market feedback perfecting it. I was wondering at what point do you stop the...

Product Launch Product Release

asked Jun 22 '10 at 23:37

Arman Arami
399 points

Im working on a startup software company and hoping to launch our first software in 3-4 months. I should have answered these questions months ago and begun marketing then but I've left it until...

Naming Product Launch

asked Jul 6 '10 at 00:41

Tanvir Chowdhury
165 points

I have a software program launching in approx three months. Yesterday I found out that the desired name of my software is very similar to another company's software product. Although the products...

Products Product Launch Trademark

asked Jul 11 '10 at 08:20

Tanvir Chowdhury
165 points

Here's the scenario: There is a product with a high learning curve while it's still in beta, but this will be alleviated in the release version. The product is at a point where it is no longer...

Beta Product Launch Product Release Micro Startup

asked Apr 21 '10 at 20:21

Nbeecroft
515 points

My present company is a systems company that has to sell both hardware and software to business end customers. We are close to launching our product and I was wondering if the same Inbound...

Strategy Inbound Marketing Product Launch

asked Feb 15 '10 at 05:01

Jarie Bolander
11,421 points

We got a product and during the launch we need a good, well designed website with product features etc. Now we wrote all the features and prepared some scenarios for product showcase, videos,...

Marketing Recommendations Website SEO Product Launch

asked Jan 21 '10 at 03:44

The Dictator
2,305 points