In the signup process for our CRM software, we collect cell phone numbers from customers. Would it be too intrusive to SMS a tip on how to better use the software once/twice a month?They would be...
When a customer signs up for a free trial, often their mind gets made up in the first few hours or even minutes of using the product. Our app has a number of steps which need to be completed...
I'm looking for a comparison of SaaS websites that force email activation versus ones that do not. Similar to how some websites review a checkout process across multiple domains.
I wonder what is a good conversion ratio from trial to paid for B2B SaaS which costs $10/month. Our service is about cloud management. We have conversion of 20% (20% of people end up paying at the...
I am about to launch a small time management/GTD desktop utility for Windows in $10 - $15 price range. Now I have a dilemma. Should I provide a trial version or a money back guarantee? Here is my...
Basically, I am doing pay per feature for my desktop software. I offer a base version which is free, but has limited functionality. I also offer 15 day trial on specific features users wants to...
Here's a dillema I am having for a desktop java application. Do you offer a full version with a 30 day trial? My concern is that people setting back their time inside virtualizations or somehow...
Does anyone have personal experience, good articles, or case studies that document the pros and cons of offering a free trial with no obligation (i.e. you don't collect credit card information at...
Suppose I have a SaaS application which has several subsctiption plans (think "Basic" for 2 users and this much of storage space, "Starter" for 5 users... you know the drill) What will be the the...
I have a web-based service that requires a paid subscription. In fact I have the following subscription levels: 3-day trial 1 month 1 year In my personal opinion, the main value of the service...
We are rethinking our 30-day trial for our B2B (small business) CMS. It is a very niche service and we have about 600 active paying subscribers at this point. In the past, I have always subscribed...
I have a new bootstrapped web service that targets consumers. It has a free trial offer. The visit to trial conversion is respectable, ranging from 10% to 15% on 300 samples. However, my conversion...
I am building an application in my spare time, and I want to get my plan right from the start. I think Freemium would not work for me given several constraints I have. The approach I want to use is...
A company (pre-funding) wants to do a 3 month trial period with me. I received an offer for X shares of stock. How do I determine if I am properly compensated for my efforts? The value I would...
Days based (7/14/30 days trial) or usage based (15/30 logins/transactions etc. trial). Has somebody compiled any empirical data to see which strategy is better? Appreciate your thoughts on this.
I have a Japanese learning community website... Currently there are three main plans... Free: Access some of the content (some 20 lessons, a few cheat sheets, etc.), for free, forever. This is...
It makes intuitive sense that customers who complete the trial* version of your software are more likely to purchase it, but it cannot be so easily deduced that the converse is true, i.e. that...
I just started selling my software and I wanted to know what is your average percentage of paid subscribers for each week during/after a 30 day trial period. Example: For 100 users who have paid...
A lot of products and services come with free trials and money-back guarntees, which sets the bar pretty low for those who don't/can't provide either. Obviously, the trick is to establish value and...
We have a lite version of our desktop software and many features have been removed in this version. What's the best way to tell people we have those features but they can't access because it's the...