Marketing Questions
How do you guys feel about a domain name using a number (in numbers)? Imagine 43folders, or 37signals... (I always get those 2 confused and have to do a quick Google search oftentimes putting "37...
Although Internet is huge and there are millions of users - this fact doesn't mean all of them would suddenly find your site and begin to purchase your product or service. It's an overcrowded...
393 points
We have a new product, which is targeted at wearers of eyeglasses. We sell quite nicely via our website, but we figured it was much more efficient to approach wearers of eyeglasses directly....by...
Should we place an ad somewhere? Where? The jobs are as follows: people are handing vouchers out to people wearing eyeglasses. If people buy, then a commission is paid (voucher code). Many thanks...
I see many companies using social networking (Twitter, Facebook etc) to promote their products and services. I've never used sites like this, and don't really know where to begin from a marketing...
327 points
Assume the following situation: You are small Developing a product for a niche market Your product is better than others (I know it's not, but for the sake of argument let's say it's ) No...
2,305 points
A web app of mine is the early stage of development. It has less than 100 users in total. On a daily basis there are new users coming in but relatively less returning users. My question is about...
I read many of the useful answers to questions on this site like: Should I use my personal blog as my company blog? To blog or not to blog? Joel Spolsky says no to...
I'm building a product for secondary and post-secondary education but for right now my product is more of a fit for the secondary education market. The product works and does what it is intended to...
I want to promote my site but does it make sense to outsource the marketing efforts to a full-time firm or do it myself? I'm launching a social platform with an e-commerce component. Would it make...
86 points
So I have this domain called bargainstomper.com and I have been thinking all weekend about how to monetise the site. I came up with various ideas, like tech reviews leading to amazon affil links,...
This probably goes along with how to attract customers to a website. But im just curious if anyone knows how to market a product thats available in the physical world and not some web service...
Every Adwords guru wannabe knows that you have to have at lease two separate campaigns with same settings except for geographical location - one for developed world and one for 3rd world...
We're launching a new web site in July - a mix of social media and user generated content. The site will have a broad and simple value proposition - think of this as horizontal segmentation. This...
2,181 points
Video tours have been proven to be very effective in the conversion process. We will be creating one for our startup (piclyf) and would appreciate input from brilliant people here. or should we...
352 points
If you happen to wanna target your product at web developers (where your product happens to add value to their clients), how and where would you start your marketing effort?
A few months ago I posted a question about using a personal blog as my company blog and now I just want to know what the opinion of all of you is regarding blogging for our startup/business. I...
I am frustrated. I am a software engineer, not a marketer. I recently launched a website called Trivlike, and online matchmaking site that uses trivia to match compatible people. I spent 6 months...
I learned quite a bit of relevant information in reading David Meerman Scott's excellent book, "The New Rules of Marketing and PR" I'm looking for similar focused, tactical, and useful resources to...
2,181 points
We are going to release a new cool, free product. We are expecting about 20K+ downloads in 6 months. 3K~ in the first week. The question is, shall we release it as invitation only for 1-2 months?...
2,305 points
