First of all I know that "sales and marketing" is my business it's not something to outsource. However I'm in a different situation: I don't have budget and the long-term commitment position to...
I'm planning on putting together some marketing materials - some on the web, some printed. I would like to work with a 'professional' to help execute my vision, but don't want to hold the person's...
As much as we try to do good in and through business, I have a growing suspicion that behind every successful marketing strategies, there is a fair amount of black hat tactics (pick your own...
I'd like your opinions on how I can use marketing to increase sales. I run a small business on the side (I also have a full-time job), selling a niche enterprise software application. Last year I...
I am looking for a hosted Quizzes and Polls platform that has following features Create customized Quizzes and Polls Be able to embed these Quizzes and Polls on my site The platform should...
I'm Tom, one of the co-founders of oQuizo.com - a multiplayer trivia game. We opened the business two weeks ago in open beta. What we find difficult is to how to position our site. It seems our...
Hello all Does any one here know or working in the software libraries market? Developing network stacks, helpers, convertors, components and such?
I help book topic sessions for the annual Software Industry Conference which will be held this year in Dallas, TX. The conference targets both beginner and experienced Micro ISVs, and internet...
I am cooking an idea for an online job board product. I'm thinking of using affiliate program as the primary marketing vehicle. I have no experience running an affiliate program (though I've...
Title says it all. Do you guys have some resources (slideshare, blogposts) on the marketing (+copywriting) part of homepage design to share? "standalone" advice in this thread is appreciated too :)
I have an idea in mind for a SaaS product in the health industry - specifically, for small clinics, optometrists and dentists. I'm slated to start development on this in the next few days and...
I know it's dependent on the employer's background, but in general is more difficult to hire great marketing staff or product developers?
Say I have a niche web app and need to raise awareness for it. The default route is to have a blog, ask around nicely for reviews, and buy Adwords. I am currently trying out Adwords with limited...
I'm pretty new to twitter ( http://twitter.com/roadbud ). I'm hoping to build customer relationships, provide customer service, engage people with blog, and lead prospects towards our product...
My partners and I are building a site which provides a unique way for merchants to acquire new customers. To guide the development of our initial pricing strategy, we are looking for some...
What are the methodologies you use to determine if a person would make a great marketer? For instance, I may be looking for someone who has great instinct about what the market wants and able to...
How do I find a sales person? I know a lot of people here think that you just put up Google Ads, wait for clicks, and then wait for sales, but I think sales is an important task. Following up with...
As an engineer who study marketing (or attempt to), I wanna subscribe to the belief that we should strive to gain permission rather than actively interrupting people for attention. At the same...
I'm about to experiment with Facebook ads and I'm wondering which performs better in terms of ROI: Facebook or Google? I've had some success with Google, so I'm looking forward to comparing. I'd...
As we've all learned, creating content is a great way to gain attention without resorting to advertising. The problem with creating content is time investment. Not everybody makes a good blogger...