Marketing Questions

Marketing is the process of communicating the value of a product or service to customers, for the purpose of influencing buyer behavior and/or precipitate behavioral change.

0 Votes
2 Answers
2.96K Views
Appropriate equity for marketing / development work?

Looking for a little guidance on an equity offer for a project I'm involved in. I was approached six months ago by a founder-developer who has written software to accomplish an idea originated by...

asked Mar 14 '13 at 18:08
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Alan
1 point

1 Votes
1 Answers
2.09K Views
Finding Investors/partners to fulfill the following needs

You've probably heard this before, but I came up with the idea for great product and I developed it. I measured the demand for it personally, by demonstrating it to the target audience and got a...

asked Mar 16 '13 at 02:03
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Mi Gusta
120 points

1 Votes
2 Answers
2.43K Views
Initial Result of Customer Development

Hope all is well. I just conducted a round of feedback interviews with 20 people(mostly students) about my startup. The results are 50% saying its a great idea and other 50% think its not worth it....

asked Feb 21 '13 at 02:43
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Trana
24 points

0 Votes
3 Answers
4.57K Views
What is the title of someone that produces website content from technical documents?

I am willing to hire a person who will take our technical documents (internal) and produce the content for our website, that is, describe the product in a clear way. What title shall I use, if I...

asked Feb 21 '13 at 15:03
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Tzury Bar Yochay
113 points

3 Votes
2 Answers
2.5K Views
What's an appropriate approach to finding a Digital Marketing "shepherd"

I'm the CTO of a SAAS startup oriented towards non-technical internet users in the 40-65 age demographic and we're preparing for our initial launch. Naturally, much of our conversation has shifted...

asked Mar 3 '13 at 07:29
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Grant H.
68 points

6 Votes
3 Answers
3.52K Views
Is advanced SEO snake oil?

I keep reading about how search engines like google keep changing and optimizing their algorithms so I wonder how effective SEO is beyond the basics of having the right keywords, robots.txt, etc...

asked Feb 9 '13 at 04:47
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Zugwalt
135 points

1 Votes
1 Answers
2.14K Views
what is a good call to action on postcard marketing

Our company has a platform and managed service for SME that allows them to communicate with customers on (social media, SMS email) create an online presence (with reviews, deal and events pages)...

asked Feb 13 '13 at 10:11
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Adonis
56 points

0 Votes
3 Answers
2.86K Views
Writing a plan for business promotion/marketing

I have been reading a few books on startups recently and particularly promoting the business on a tight budget. Some books break it down into daily, weekly, montly activities. Some talk about...

asked Feb 18 '13 at 09:01
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Andrew Welch
167 points

0 Votes
3 Answers
2.33K Views
How to market an online gallery?

I have recently launched a new gallery selling my London artwork. I don't mind saying that the problem now is that I am unsure how to push the site forward and begin making sales. I know about...

asked Jan 30 '13 at 21:38
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Iconic Digital
108 points

0 Votes
2 Answers
2.29K Views
How to direct marketing initiatives for a Start up

We are a location based social network connecting like minded people. We are ready with our product and want to select a city to start marketing. Basic costs touch upto $5k a month just for...

asked Feb 2 '13 at 06:32
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Rajiv Singh
14 points

2 Votes
1 Answers
2.49K Views
Is there a method for creating achievable financial forecasts?

Is there a method or set of methods for writing the financial forecasts and profit loss statements for the next two years of business when you have never actually traded? These documents are often...

asked Feb 4 '13 at 14:46
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Matthew
63 points

0 Votes
4 Answers
2.85K Views
I don't agree with my social media marketing team. Please advice who is right

I am working on developing a platform that allows sports fans to interact with their star athletes. I have outsourced social media marketing for initial 2 months. Now we have developed differences...

asked Feb 5 '13 at 17:26
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Trana
24 points

1 Votes
1 Answers
7.23K Views
What is an acceptable commission structure for a marketing rep?

I am a marketing professional with over 10 years of successful experience. My specialty area is strategic thinking/planning. Recently a local company in its first year of operation asked if I...

asked Jan 18 '13 at 12:56
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Carol Hughes
6 points

0 Votes
1 Answers
1.46K Views
How important is it to have people on specialised roles?

I have some products which I am putting out into the world. In the past I've worked freelance for others. I am aware of my skillset, and it has mainly focussed on the making side of the development...

asked Jan 22 '13 at 01:32
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Andrew Welch
167 points

6 Votes
2 Answers
2.78K Views
Sign ups for a beta launch. What are good indicators?

I have been working on a startup for some time now, and a couple of weeks ago we came up with an idea for a pivot (the original startup isn't getting the traction we were expecting). To avoid the...

asked Jan 23 '13 at 10:52
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Willvv
138 points

1 Votes
3 Answers
2.7K Views
What would be the right strategy to promote a startup in India?

We have a rating based social blogging platform. The webiste got launched about a month ago and is in its beta stage now. Being established in India, where the domain of users of the site, the...

asked Jan 23 '13 at 17:31
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Pranjay Mittal
6 points

2 Votes
1 Answers
2.07K Views
Unable to find right direction for generating revenue as Marketing Manager in a StartUp Mobile App Development Company

I have recently joined a newly established Android & iOS App Development Company. This StartUp was formed for creating apps for app stores but were unable to get the kind of revenue they were...

asked Jan 24 '13 at 23:26
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Muhammad Ejaz Malik
11 points

0 Votes
1 Answers
2.91K Views
Direct Email Marketing?

I've validated a solution, have a few committed customers, and want to move forward with development and subsequent marketing of my app. In validating the solution, I simply went onto the yellow...

asked Jan 25 '13 at 23:09
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User464180
159 points

1 Votes
2 Answers
2.86K Views
best practices of managing follow up calls in cold calling?

Best practices of managing follow up calls in cold calling? Actually, I am searching for the best protocols in managing follow up calls.

asked Dec 31 '12 at 05:58
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Anilkumble789
9 points

6 Votes
2 Answers
85.5K Views
How should I approach the media and influencers about my small business software?

I recently spoke to the Director of Sales of a new, successful CRM software. He said a key part of their marketing is PR and getting the media to talk about them. We're building a software for...

asked Jan 1 '13 at 05:50
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Sguptaet
242 points