What's better? By big-bang I mean an all out blitz of press releases and marketing coverage in order to generate a lot of buzz for their startup. Ramp-up, obviously is the opposite, usually means...
what would be your selection criteria. The qualities of an enterprenur are written everywhere would that be enough for you? Is there anything you know as a quality that an enterprenur should...
We are a new start-up currently building a CRM/Sales team management package that we plan to bring to market in a couple of months (we are based in UK). We already have our launch customers in...
If I am capturing leads from my marketing activity, how do I nurture them, keep them live, and move them towards close?
There are various tools and advice about what you should be monitoring in "social media," meaning Twitter searches, blog searches, etc.. What kinds of things should you monitor? Are there broad...
Personally I've no idea about how to use twitter for marketing other than opening a twitter account and posting links about our product. Today I was looking one of our competitors account there...
I am in the process of reaching out to various groups on linkedin/digg/reddit/twitter to find participants. Anybody have input on my idea, or advice on the best way to organically grow this...
I've been getting a pitch from a company called Blackwood Productions about some SEO services that are supposed to greatly increase my organic traffic. Without going into all of the specifics, does...
Most people have said that releasing the product as early possible is more important than getting it right. But how early should you release it? Sometimes user won't come back and won't consider to...
Especially when the users are almost zero
I've been developing my first iPhone app for awhile. Mostly for learning purposes. I'm starting to have some other app ideas and am wondering if I should start developing those or go ahead and...
I've recently launched an ecommerce startup which I've been working on in my spare time for the last 2 years. Now that I'm finally ready to market I'm not sure exactly how to proceed. I think it's...
We are looking to get the most bang for our buck, what is the best method for marketing our mobile application? Are there services that specialize in marketing for mobile applications? Any...
So I had an itch to scratch, and out came my startup. Granted it's a simple product, but what it does it does well. Now that it's launched and available for purchase, I'm at a loss for where to...
We do have a product without demo, we only give out evaluation copies to potential clients and people who'd like to do a review the product. It's a long story why we don't have a demo, suffice to...
We are briefing Marketing agencies next week about activity relating to the launch of our product (CRM system that is SaaS). Can people please advise what the ball park cost for a website like...
Eric Sink says that tradeshows are like sex: When it's good it's really really good, and when it's bad, it's still pretty good. It's easy to waste a lot of time and money at tradeshows. But also...
How do you feel about giving away free licenses (original price: $2000 ) to universities, charities and open source projects of your software to spread the word? Is it a good idea? Shall we...
I'm starting a web site with another founder that proof reads university and college student's papers and essays. Users upload an essay and pay us then they get an edited of the paper back and a...
With a subscription based web application aimed at businesses: Is it better to set the initial price at the high end of what you expect people would pay and lower it if it becomes necessary, or...