background. We are developing a product which can be repurposed to target many different industries. We have spoken to several marketing companies who have recommended creating a 1 or 2 page...
I've pre-launched my start-up two days ago. After being featured on a few sites, we now have a good influx of subscribers. Now I know an inevitable slow down subscribers will happen if I don't act...
Being a libertarian, I am completely honest with all my business-transactions, business-offerings and partnerships. From a marketing perspective, would it be beneficial to post my business-plan on...
I'm building a web application for an academic community. I'm relying on advertisements as the revenue model for my business. My website is currently in its very initial stage so, how can I get the...
I am running a startup and I reached out to an industry publication that I read while I was working for my last employer (for advertising our product with them). I am interested in their email...
I'm working to launch my product in the near future and some guys are asking if there will be a "free" version. I've read some opinions that discourage the freemium model because canibalizes sales...
We offer a SAAS and I am at the stage where we have a MVP and are looking to validate our assumptions which is that small shop owners will make more revenue by using our system. Our target...
I am pursuing an opportunity as an outside consultant to an established company, but don't really know how to package my services. Here are a couple of models I have come across: Charge a...
I am an American with (a bit of) a marketing background, though currently I live in Minsk, Belarus. I recently met the CEO of a very tiny Software Development start-up, and we developed a friendly...
I have bootstrapped a startup and am at the stage where I need salespeople who can go out and acquire some customers. Online marketing doesn't seem to be helping since my startup is a B2B focusing...
What is the name of a business model where you offer a product for free to entice people to use your service? I'm not referring to freemium. I am more talking about how Google works. They offer...
I've ran a few contests / giveaways on my site for new customers. So far I've given away a color nook, 2 rounds of golf, and 2 ski lift tickets. Just some stuff to get people more active in the...
Okay so i Know this question has been asked before but i feel like this is a little different. Can you patent a medium of marketing/advertising. For instance, billboards on the highway. Obviously...
Initially a potential customer asked us whether we can design product X with features ABC. Now, we have built an alpha-stage product. We are ready for a demo of product X with feature ABC, but the...
I have an idea for a website which I think will generate traffic. I want to put the material itself on the website but minimize taking care of the advertising which is how it's supposed to generate...
I was reading about the creation of mingle2.com, and what struck me as curious is that at that time (in 2007) the online dating market was well on its way to being saturated (aside from niche areas...
This may be similar to a previously asked question ( What is standard marketing practice for a niche SAAS product? ) but I'm hoping that by providing a bit more detail, others will have additional...
We are looking at developing a new product but want to get the market research right first up. It's a time keeping application with some secret sauce. We have brain stormed a range of vertical...
I usually like selling our new product, but today I'm not very excited about it. It really reflects on the feeling in my sales-calls. How do I get more excited about it?